Why SEO is so important

Most website traffic comes from organic searches. SEO is the ONLY way digital marketing can provide higher search rankings. You need skilled experts to get your SEO right and producing the results you want.

Good content that is updated on a regular basis along with good keywords will increase your rankings more and more as time goes on.

Google SEO Details

According to 'Statista' Google has 86.9% of the search engine market with over 5 billion searches each day!

Search requests come largely from mobile smart phones making it critical for your site to be 'mobile first' and 'mobile ready'.

Cush Media employs Google Certified Technicians to develop Search Engine Marketing (SEM) Campaigns and uses the following methods and metrics to optimize (SEO) websites.

1. Keyword research and analysis involve three "steps":
     a) Ensuring the site can be indexed in the search engines
     b) Finding the most relevant and popular keywords for the site and its products
     c) Using those keywords on the site in a way that will generate and convert traffic.
2. Website saturation and popularity, or how much presence a website has on search engines, can be analyzed through the number of pages of the site that are indexed by search engines (saturation) and how many backlinks the site has (popularity). It requires pages to contain keywords people are looking for and ensure that they rank high enough in search engine rankings. Most search engines include some form of link popularity in their ranking algorithms.
3. Cush Media uses Back end tools, including Google analytics and HTML validators to provide data on a website and its visitors This allows Cush Media to track the success of a website and measure results. They range from simple traffic counters to tools that work with log files and to more sophisticated tools that are based on page tagging.